<aside> 💡 Our knowledge base serves to help our market validation community get the best out of their Flights and to answer nitty-gritty questions you can't find in our Help Centre.

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Test Preparation

Checklist for Landing Page Tests

What to test (or “How to Pick a Flight Type”)

Test Setup

How do I tell people my product is not actually available?

How to structure a test

During a Test

How is a "Visited Landing Page" defined in Horizon?

Why is there a difference between Ad Clicked vs. Visited Landingpage in my Horizon dashboard and why are Cost per Click and Cost per Visit KPIs not the same amounts?

Demystifying the Horizon Dashboard: what metrics am I able to measure with Horizon?

Post Test

💡 Coming soon ...

Best-Practices

Understand which Product Variant or Features Customers Really Want